Pop Art Display: ( PAD) OPENING

Pop Art Display: ( PAD) OPENING

A new exhibition area devoted to Pop Art will be opening on 23 November at 1 pm on SL and we would be very glad to have you there.

What we wanted to create is not simply a showcase for art works, but rather a scene where they can be staged: a perception of art that is deep, involving and entertaining as we are confident this is the best way to appreciate art in SL.

More than twenty Pop artists, ranging from Andy Warhol to Tom Wesselmann, from Roy Lichtenstein to Jasper Johns and Richard Hamilton -just to mention a few- and a collection of 176 works are visible at the Pop Art Display to convey the many facets and the ideal evolution of Pop Art.

Over forty outstanding works are reproduced in3D; they appear as cinematic settings recreated in every single detail and allow the avatar to enter the work and, as an actor in it, to achieve a completely new view of the work itself.

The immersive environments we have created and the videos we display aim to involve avatars in the spirit of the works and make them more enjoyable.

The info apparatus includes artists’ biographies and commentary on works to support visitors’ knowledge and appreciation.

Last but not least, Merlino Mayo has re-created Andy Warhol’s legendary Silver Factory as a space for venues and art experiences in SL.

Eros Boa: 3D installations and immersive environments

Matteus Taurog: creation, work selection and info

Zorro Hirvi: building and works lay-out